Why

Growing food and fiber with industrial techniques and chemicals is one of the main causes of climate change, contributing up to 25% of annual emissions. If we switch from fossil-fuel-intensive farming to organic and low-till practices that build healthy soil and draw carbon back into the ground, we could turn our agricultural system from problem to solution.

Where We Are

Together with a group of farmers, business leaders and experts in soil health, animal welfare and social fairness, Patagonia helped found a new nonprofit, called the Regenerative Organic Alliance, to own and manage the Regenerative Organic Certified™ (ROC) program.

Through this initiative, we're growing food and fiber on farms working toward the highest organic standard, which aims to rehabilitate soil, respect animal welfare and improve the lives of farmers. These practices reduce greenhouse gas emissions and could help trap more carbon than conventional agriculture.

We are participating in two Regenerative Organic Certified programs—one in our apparel supply chain, with two key organic cotton suppliers, and the other in our food supply chain, with one key fruit supplier for Patagonia Provisions.

In Spring 2020, we launched our first mango snacks and cotton clothing grown on farms working toward Regenerative Organic Certification. In Spring 2022, we released our first ROC certified products, signifying that our suppliers met the ROC’s high standards for soil health, social fairness and animal welfare.

What’s Next

We hope to launch even more Regenerative Organic Certified apparel and food as our program progresses in the next few years. We believe it’s possible to grow food and fiber in harmony, to make our land more fertile and help build a healthier future. It’s not just about doing less harm, but doing some good through the process, too.