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Business Unusual

Lucidly searching for clams. Yvon Chouinard and Rick Ridgeway on the Kenai Peninsula, Alaska. Spring 1986.
Peter Hackett
At Patagonia, we appreciate that all life on earth is under threat of extinction. We’re using the resources we have—our business, our investments, our voice and our imaginations—to do something about it.

Earth is now our only shareholder.

We’re standing capitalism on its head: The full value of Patagonia is now going to fight the environmental crisis. Our one and only shareholder is our home planet.

Read Yvon’s Letter

We guarantee everything we make.

View Ironclad Guarantee

We take responsibility for our impact.

Explore Our Footprint

We support grassroots activism.

Visit Patagonia Action Works

We keep your gear going.

Visit Worn Wear

We give our profits to the planet.

Read Our Commitment
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