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Laxaþjóð | A Salmon Nation

Our relationship with nature not only defines our history, it shapes our future, too. Yet beneath the surface of Iceland’s fjords, an industrial fish farming method threatens to destroy one of Europe’s last remaining wildernesses. Laxaþjóð | A Salmon Nation tells the story of a country united by its lands and waters, and the power of a community to protect the wild places and animals that helped forge its identity.

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By the Numbers: Quantifying Some of Patagonia’s Environmental Initiatives

Jim Little  /  November 12, 2009  /  2 Min Read  /  Activism

Enviro Book 2009_p1

Today we repurpose an easy to digest, numbers-based summary of Patagonia’s environmental work in fiscal year 2009. First published in July in our Environmental Initiatives booklet, we’ve updated it slightly and present it Harper’s Index style. Perfect grist for a blog post, we think you’ll find it chewy but not filling.

By the Numbers
Quantifying Some of Patagonia’s Environmental Initiatives

  • Dollars in grants and in-kind donations given by Patagonia to environmental causes since 1985: 35 million
  • Dollars in grants and in-kind donations given by Patagonia in fiscal year 2009: 3,816,750
  • Number of environmental groups that received a grant this year from Patagonia: 398
  • Dollar amount (retail) of clothing Patagonia donated to nonprofit groups this year: 357,000
  • Dollars donated to nonprofits this year through our Employee Charity Match program: 200,000
  • Number of Patagonia products we’ve measured for their environmental impacts through The Footprint Chronicles™: 21
  • Percentage of Fall 2009 Patagonia products that can be recycled through our Common Threads Recycling Program: 65
  • Percentage of Fall 2009 Patagonia apparel that can be recycled through our Common Threads Recycling Program: 80
  • Tons of clothing recycled since the start of Common Threads in 2005: 12
  • Tons of clothing collected for recycling since the start of Common Threads: 26
  • Tons of kitchen waste from our Ventura cafeteria we’ve composted in our on-site bin: 2
  • Pounds of cardboard we recycled this year at our Reno distribution center: 456,000
  • Percentage of solid waste by total volume recycled at the Reno distribution center: 95.63
  • Dollars raised for The Friends of the Santa Clara River at the Patagonia-sponsored Salmon Run: 11,400
  • Number of our employees who have volunteered through Patagonia’s environmental internship program since its inception in 1992: 750
  • Number of activists who’ve received training at Patagonia’s Tools for Grassroots Activists Conference: 1,034
  • Number of companies that now belong to 1% For The Planet: 1,220
  • Miles ridden to work by Patagonia employees during 2008 Bike to Work Week: 14,280
  • Visitors to Patagonia’s Vote the Environment booth during Jack Johnson’s “All at Once” tour in summer 2008: 4,692

For a more complete look at the environmental support we provided throughout 2008, download a full version of our annual Environmental Initiatives booklet.

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