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Laxaþjóð | A Salmon Nation

Our relationship with nature not only defines our history, it shapes our future, too. Yet beneath the surface of Iceland’s fjords, an industrial fish farming method threatens to destroy one of Europe’s last remaining wildernesses. Laxaþjóð | A Salmon Nation tells the story of a country united by its lands and waters, and the power of a community to protect the wild places and animals that helped forge its identity.

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We do our best to process and ship orders within 1-2 business days (Monday-Friday, excluding holidays). We kindly ask that you choose standard shipping where possible to reduce our environmental impact. If you have any questions about your order, you can reach out to our Customer Service team and we will be happy to help.

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Becoming Ruby

A Mountain Bike film about inclusion, identity and hand-drawn heroes.

2020 / 18 Min

Not seeing herself reflected in the community she loves, mountain biker, skier and artist Brooklyn Bell created her own role model: a hand-drawn hero called Ruby J. With Ruby J as a guide, Brooklyn spent the next few years trying to “live like her, breathe like her, be unapologetically black like her,” and in the process shaped her own identity, one that intertwines her love for dirt, snow and art—and a voice with which to advocate for diversity and inclusion.

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