Skip to main content

Laxaþjóð | A Salmon Nation

Our relationship with nature not only defines our history, it shapes our future, too. Yet beneath the surface of Iceland’s fjords, an industrial fish farming method threatens to destroy one of Europe’s last remaining wildernesses. Laxaþjóð | A Salmon Nation tells the story of a country united by its lands and waters, and the power of a community to protect the wild places and animals that helped forge its identity.

Learn more

Shipping Information

We do our best to process and ship orders within 1-2 business days (Monday-Friday, excluding holidays). We kindly ask that you choose standard shipping where possible to reduce our environmental impact. If you have any questions about your order, you can reach out to our Customer Service team and we will be happy to help.

More Details

Returns

Unsure of the right size? Can’t decide between jackets? Our Customer Service team is here to help—the less unnecessary shipping, the better. We have no time limit on returns and accept both current and past-season products.

How returns work Start your return Customer Service

Subscribe

Sign up for product highlights, original stories, activism awareness, event updates and more.

My Vision for Punta de Lobos

Ramón Navarro  /  30 Apr 2015  /  4 Min Read  /  Surfing, Activism

Standing up to save a special place before it’s gone.

Above: Ramón and his dad, Alejandro, organize their gear. Photo: Jeff Johnson.

When I was growing up I wanted to help my dad, and be exactly like him: a fisherman. Then a couple of guys blew into town with surfboards and wetsuits and I said, “Wow, this is amazing,” and then I wanted to learn to surf more than anything in the world.

So I learned to surf and started to travel the world, but I figured out pretty fast that the best place to surf was right at home. We have big waves, small waves and the traditional fishing culture I love. Nothing could be better.

While traveling, I saw many similar coasts around the world that had been polluted or were scarred forever by out-of-control developers. I saw places that were pristine before, but had already been ruined. I realized the coast that I loved so much was also under threat—from pulp mills, sewage pipelines, dams and senseless development.

Chile is an amazing country. I couldn’t be more proud to come from Chile and from Punta de Lobos, to be the son of my dad, a fisherman and diver. I know I have a responsibility to honor the generations before me by protecting the coast. I have to. It’s up to us to make sure there are traditional fishermen (and fish) in the future. It’s our responsibility to ensure our children and their children can see beautiful landscapes and biodiversity.

Farias_r_0054Ramón paddles up the point for one more at the home break he is helping to protect. Punta de Lobos, Chile. Photo: Rodrigo Farias Moreno

I was born on Punta de Lobos and I love Punta de Lobos. I’ll fight to protect it, and all of Chile’s coast—but it has nothing to do with what I want. It is for the future.

I know I can’t accomplish much on my own. I think everyone sees the right thing to do: Stand up to save some of these special places before they are gone.

WATCH THE FISHERMAN’S SON 

The Fisherman’s Son (full film). Video: Farm League, directed by Chris Malloy.

Check out some photos from the making of The Fisherman’s Son:

Johnson_jeff_2598
Charging some of the world’s heaviest waves has made Ramón a household name in Chile. It’s family, though, that still matters most, and he’s now passing on what he learned from his dad to his own son. Photo: Jeff Johnson

Johnson_jeff_2624
Ramón with his son and father. Pichelimu, Chile. Photo: Jeff Johnson

Johnson_jeff_2620
Director Chris Malloy and Director of Photography August Thurmer on location in Pichilemu, Chile. Photo: Jeff Johnson

Johnson_jeff_2619
Director of Photography August Thurmer shows some footage to a local huaso—cowboy. Pichilemu, Chile. Photo: Jeff Johnson

Soens_s_0066Ramón at home. Photo: Scott Soens

Johnson_jeff_2621Producer Tim Lynch and Director Chris Malloy on da mic in Pichilemu, Chile. Photo: Jeff Johnson

Johnson_jeff_2622
Asado sound design. Photo: Jeff Johnson

Muller_philip_0002Ramón demonstrates how to assemble a Waves for Water filtration system for people in need after an 8.8 magnitude earthquake hit Chile in 2010. Photo: Philip Muller

Johnson_jeff_2616
Kohl Christensen and Ramón at the opening ceremony for the Eddie Aikau Big Wave Invitational, the most prestigious big-wave event in the world. Photo: Jeff Johnson

Soens_s_0075
Ramón stomps the entry at Waimea Bay during the 2009 Eddie Aikau Big Wave Invitational. Photo: Scott Soens

Farias_r_0053
Ramón sits outside the morros at Punta de Lobos, a view usually reserved for big wave riders. Punta de Lobos will become a World Surfing Reserve this fall, but there is still much work to do. Please consider making a donation today. Photo: Rodrigo Farias Moreno

We guarantee everything we make.

View Ironclad Guarantee

We take responsibility for our impact.

Explore Our Footprint

We support grassroots activism.

Visit Patagonia Action Works

We keep your gear going.

Visit Worn Wear

We give our profits to the planet.

Read Our Commitment
Popular searches